About US
Who We Are
Salazar Soto Studio is the creative home of Pablo Salazar and Karen Soto Salazar, a husband-and-wife duo blending photography, modeling, and art direction into elegant visual storytelling. With over a decade of collaboration — both professionally and personally — we’ve built a studio where vision meets execution, and every image is created with soul.
Our Story
What started as two creatives working side by side in the fashion world has become a full-service studio trusted by global brands, artists, and publications. Our relationship is rooted in creativity, trust, and curiosity — values that shape every project we take on. Whether we’re directing a luxury fashion campaign, producing lifestyle content, or documenting travel for editorial features, our work reflects a shared passion for beauty, detail, and authenticity.
Where we are
We are based in Miami, working locally and internationally to help brands tell their stories through visually compelling photography, curated production, and authentic brand messaging.
The Founders
Creative partners in life and in work.
Karen Soto Salazar – Creative Director & Model
A Colombian-American model with over 10 years of international experience, Karen brings deep industry knowledge, elegance, and emotional intelligence to every project. Beyond modeling, she directs with intention — curating visuals that speak to women, style, and elevated living. Her background in marketing and love for the arts fuel the studio’s narrative-forward approach.
Pablo Salazar – Photographer & Visual Strategist
Pablo is a fashion and portrait photographer known for his refined aesthetic and ability to capture intimate, editorial moments with timeless beauty. His signature style — poetic, cinematic, and quietly powerful — has become a hallmark of Salazar Soto Studio. He leads every shoot with sensitivity, professionalism, and precision.
What We Believe
- Visual storytelling is a form of art and connection.
- Luxury can be simple, soulful, and intentional.
- Every brand has a story — we help you tell it beautifully.
- Trust, detail, and care are the foundation of every collaboration.
Trusted By
Our clients include fashion labels, beauty brands, editorial magazines, wellness companies, boutique hotels, and artists seeking a personalized visual identity. Whether you're an emerging brand or an established name, we tailor every detail to fit your creative direction.
Let’s Build Something Beautiful Together
If you're a brand, artist, or creative seeking elegant, soulful visual content — you're in the right place. Get in touch, explore our services, or follow our work on Instagram for daily inspiration.
